Craig & Rose, 81 Westbourne Grove, Notting Hill, London
Craig & Rose bring a wealth of history to the UK paint market. “Established in 1829 by two young Scottish entrepreneurs James Craig & Hugh Rose, Craig & Rose became renowned for manufacturing superior quality paints, and professional painters and decorators quickly adopted it as their brand of choice. At that time, paint was milled and competitors used to grind raw materials twice. Always keen to go the extra mile, Craig & Rose were known for their triple grinding”
81 Westbourne Grove, Notting Hill is 101 Architecture+Design’s 3rd store with Craig & Rose and the first where the team was appointed to oversee the project from start to finish; negotiating rent-free extensions, dilapidation and demolition valuations, design concept, including 3 new pieces of furniture, the overall build and local architectural project management. We’re proud to finish this project under budget and have made great step forwards to refine the stores design concept.
“E2’s initial concept, which was implemented in Chiswick, West London, and Edinburgh was critiqued and sensitively and respectfully refined. We looked to allow a better customer and staff experiences, whilst maintaining the unique, fresh and contemporary look and feel of the stores.”
We’re particularly proud of the advancements in the paint shelving display, where a need for a high weight load and robust structure initially had the team looking to use a more conventional racking method with applied cladding. Moving away from this design, enabled us to lighten the vertical structure, allowing the product to take centre stage.
Responsibilities: Design Development, Contract Management, Cost Management, Planning including Advertisement Consent, Supplier Procurement, Dilaps calculation and management of Demolition, Program Control, Designers role under CDM regulations. Quality Control, Project Management, Architectural Drawings, Specification Development.
Project Value: 200k
Planning and procurement: 2 months.
Construction: 6 weeks.
Space: 100m2 (2 Floors)
Designer: 101 Architecture+Design [Brand concept by e2] www.E-2.com.au
Contractor: Target Shopfitters: http://www.targetshopfitters.co.uk/about-us/